Taking center stage at the event will be the two brand new models from the Citroën DS lineup. First is theDS4 model, which gained the titled of ‘The Most Beautiful Car of the Year’ during the 26th International Automobile Festival. Second is the DS3 Racing model that will surely captivate its audience because of its impressive combination of performance and style.

Moreover, the brand’s Hydractive Suspension that is shown in the C5 model demonstrates the brand’s efforts and achievements in the environmental aspect because of its all-electric C-Zero.

During the event, the most awaited Citroën Lacoste Concept car will finally be shown, featuring the fusion of futuristic design and the “back-to-basics” platform all combined in one revolutionary car with the French brand’s flair.

Apart from the car models on display, Citroën will also feature its revolutionary 4D cinematic experience at the Racing area. This features the ground-breaking 3D holographic features that allow the viewers to create and modify their own DS3 model. Moreover, the brand’s social network link called the Citroën Social Club will also be shown. Lastly, new merchandise products will be featured at the event.

French automobile company, Citroen, is set to restore the legendary vintage DS badge for the brand new range of nearly premium models.

A concept car showing the pioneer DS-baged model named DS3, will make its debut appearance at the Geneva motor show this coming March. DS3 will enter the market sometime in 2010. The lower-medium DS4 is the second car in the new range. This model will make its first appearance sometime in 2011. The upper-medium DS5 is the third one in the range and will grace automobile showrooms towards the end of 2011.

Citroen’s C3, C4, and C5 models will make up the DS range. These DS-badged cars will get a heftier tag price, raking in an increase in sales and margins for Citroen without the extra cost of productions.

While there is still very little information about the DS-badged models, the DS3 model is expected to e offered with various diesel and petrol engines, along with the 1.6-liter turbocharged petrol engine, which is jointly developed by BMW and PSA Peugeot-Citroen, that also gives power to the MINI Cooper. The traditional chevron badge is also being redesigned by Citroen. The Citroen Sports is also rebranded as the Citroen Racing.

Citroen’s legendary DS model is one of the automobile icons during the 1950s and 1960s due to its boldly futuristic and aerodynamic framework. It was sold sometime between 1955 until 1975 and was the most modern-looking and advanced automobile then. It also remains as one of the most beautiful automobile designs even today.